Yesterday I put up a flier with a pic of my ARC22. I asked anyone that would be interested crewing, learning to sail, or just going along for a ride. Its in the gym where I work. There are around 5000 people there but not all work out. SO far its been 36 hrs with no calls. This weeekend is a three day weekend!!!
I don't have an answer to your question ecept maybe the racing pics with all the extreme conditions may trun off newcomers more than turn them on.
But if it were a pic of a jetski or bass boat I believe there would be a line about 200 yards long to go for a ride.
Sailing used to be that way in the 1970s but not now...
thom