This isn't the first time one of these has capsized...so it seems a little strange that it got some much coverage world wide this time. I guess it's about the location and getting in the domestic US news cycle that launched the story.
Precisely - and this is just a teaser.
Now imagine the coverage that a multi-million Dollar AC cat capsize will receive during the cup in S.Francisco... That is exactly what the organizers will be saying to potential sponsors!
A team could lend its boat to the sponsor's CEO + girlfriends and/or models, perhaps for a photo session, and it could capsize when one of the girls inocently takes the helm. Risks, accidents, screaming girls, lost bikinis, wet girls, scandal, thrashed boat - all great ingredients for marketing.
If I managed an AC team I'd hire a girl-only "delivery team" to welcome the crew on board before each race and to relieve them afterwards. In bikinis.
