Its all about branding and eyeballs.

You want eyeballs coming to your site... Not someone elses who is reposting your content. ... (good for your sponsors and next year's budget).

So.. unless you want to start and maintain a lot of chatter on the SA site... don't expect any coverage.

Everyone who is creating content will want their supporters to go to their team site.... Rick of course wants eyeballs to come to the cat sailor site.

Ditto XS Racing.