I think the biggest factor is that demand has fallen. Not nearly as many boats selling. Of the boats that are selling the market share is split between about 7 companies. I think if you could guarentee a sale of 100 boats to a manufacturer you could get them at a really good price.

It's tooling and startup costs for each new design. The designs change every 3 years or so for all the companies.

We asked for this moving away from one design. I saw this coming and it's here. I actually thought it would be worse but the F18 class has done a good job of controlling costs.