If you're really worried, then capsize the boat (and maybe turtle it if the water is deep enough.) Turns a 28' lightning rod into two 7' lightning rods (or two 22"-tall pieces of non-conducting fiberglass!) Ride out the storm on the lower hull / tramp and then right the boat when you think it's safe.
Better to head for shore if you see a storm coming up, though. Remember lightning can strike up to 5 miles from a cloud.