You are right the customers are the sailors. The problem with US sailing is they have gotten to big and wasteful on there spending (no value for the average sailor). Why can other clubs hold regattas and do ok? Does the Altercup have too many rules that add cost?
I have been self employed for 23 years and have great relationships with my vendors and they have worked hard to keep prices down and good service as the ones that do that best get the business. US sailing is the only organization so there is no competition for them and apparently doing a poor job of giving value to the clubs and sailors. I would say that US sailing would lose most of there membership if the regattas did not force you to have a membership to sail.
